<?xml version="1.0" encoding="UTF-8"?><rss xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:atom="http://www.w3.org/2005/Atom" version="2.0"><channel><title><![CDATA[No Textbook Talk]]></title><description><![CDATA[No Textbook Talk]]></description><link>https://www.notextbooktalk.com/blog</link><generator>RSS for Node</generator><lastBuildDate>Sun, 18 Oct 2026 20:49:39 GMT</lastBuildDate><atom:link href="https://www.notextbooktalk.com/blog-feed.xml" rel="self" type="application/rss+xml"/><item><title><![CDATA[A Good Idea Isn't Enough. You Need a Plan.]]></title><description><![CDATA[One thing I've learned over the past two months is that marketing is so much more than coming up with a creative campaign, designing a nice graphic, or posting content on social media.]]></description><link>https://www.notextbooktalk.com/post/a-good-idea-isnt-enough--you-need-a-plan-</link><guid isPermaLink="false">5b94b082-28d9-4305-9fa1-fd98dfcd2300</guid><pubDate>Fri, 16 Oct 2026 15:52:08 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/15282a_c7958d42eb2c46caadc24edb14b197c1~mv2.png/v1/fit/w_1000,h_941,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Kadisha Willock</dc:creator></item><item><title><![CDATA[I Don’t Just Take the Picture. I Build the Experience.]]></title><description><![CDATA[As a photographer, I know I am not the only person in the BVI who can take a good photo. There are several photographers offering similar services, and some may even charge less than I do.]]></description><link>https://www.notextbooktalk.com/post/i-dont-just-take-the-picture--i-build-the-experience-18fe76a2</link><guid isPermaLink="false">9e5419ff-f2c4-4538-8569-9f358022fe7c</guid><pubDate>Tue, 29 Sep 2026 02:56:03 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/15282a_ee61ae68749041a8a202f51a1b01ad09~mv2.jpg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Kadisha Willock</dc:creator></item><item><title><![CDATA[Your Logo Isn't Your Brand. The Experience Is.]]></title><description><![CDATA[As a graphic designer, I’ve spent years creating the things people often associate with a brand: logos, colors, websites, social media graphics, advertisements, and other visual elements. They matter. They help businesses get noticed, communicate who they are, and shape that important first impression.]]></description><link>https://www.notextbooktalk.com/post/your-logo-isnt-your-brand--the-experience-is-</link><guid isPermaLink="false">6ec8df7f-ce23-4077-89b3-fe71139c02f0</guid><pubDate>Thu, 17 Sep 2026 06:45:49 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/15282a_0657cf996afa4236b4214bc4df0ed60b~mv2.jpg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Kadisha Willock</dc:creator></item><item><title><![CDATA["Support Your Own” Isn’t Always That Simple]]></title><description><![CDATA[In the BVI, we often hear the phrase “support your own” as a way to encourage people to support local businesses.]]></description><link>https://www.notextbooktalk.com/post/support-your-own-isnt-always-that-simple</link><guid isPermaLink="false">68a55cff-d725-4f8d-9fbf-855fe9d335e0</guid><pubDate>Thu, 17 Sep 2026 01:50:12 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/15282a_f732bf1e44e44ef18cf9e3f3eb213751~mv2.png/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Kadisha Willock</dc:creator></item><item><title><![CDATA[I Don’t Just Take the Picture. I Build the Experience.]]></title><description><![CDATA[As a photographer, I know I'm not the only person in the BVI who can take a good photo.]]></description><link>https://www.notextbooktalk.com/post/i-dont-just-take-the-picture--i-build-the-experience-</link><guid isPermaLink="false">a6c7d276-6e93-441c-a558-0e17067a7a58</guid><pubDate>Thu, 17 Sep 2026 01:43:52 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/15282a_062f17b24f0c4837848f83b09aec63b1~mv2.png/v1/fit/w_871,h_628,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Kadisha Willock</dc:creator></item><item><title><![CDATA[More Marketing Is Not Always the Answer]]></title><description><![CDATA[Working in marketing, I've heard some version of this many times:]]></description><link>https://www.notextbooktalk.com/post/more-marketing-is-not-always-the-answer</link><guid isPermaLink="false">7405892e-9712-4ef3-a625-6f0288a5aab7</guid><pubDate>Thu, 17 Sep 2026 01:20:14 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/15282a_6d6142df850140a38db06f6d93f6f872~mv2.png/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Kadisha Willock</dc:creator></item><item><title><![CDATA[They Came for the Service. Why Did They Stay?]]></title><description><![CDATA[I recently decided to stop guessing about what makes my clients loyal and actually ask one of them.]]></description><link>https://www.notextbooktalk.com/post/they-came-for-the-service--why-did-they-stay</link><guid isPermaLink="false">72d93cc4-657c-442f-92a6-1fe0173c7e14</guid><pubDate>Thu, 17 Sep 2026 01:13:55 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/15282a_094ef2748bdc4318af5cd275c74f9b3b~mv2.png/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Kadisha Willock</dc:creator></item><item><title><![CDATA[A Logo Gets You Recognized. The Experience Brings Them Back.]]></title><link>https://www.notextbooktalk.com/post/a-logo-gets-you-recognized--the-experience-brings-them-back-</link><guid isPermaLink="false">dc0582aa-20a4-4e92-816c-e964f1325674</guid><pubDate>Thu, 17 Sep 2026 01:06:54 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/15282a_1ca656e52cd14ca8813fa845d1f5de67~mv2.png/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Kadisha Willock</dc:creator></item><item><title><![CDATA[Pretty Isn’t Enough: Design for the People You’re Trying to Reach]]></title><description><![CDATA[I currently design for a nightclub here in the BVI called Onyx. I created their logo, and even though it is a nightclub, they wanted something clean and creative with a subtle club or bar element.]]></description><link>https://www.notextbooktalk.com/post/pretty-isnt-enough-design-for-the-people-youre-trying-to-reach</link><guid isPermaLink="false">b7cebf2a-35de-4413-ac67-1ece95616a91</guid><pubDate>Thu, 17 Sep 2026 01:00:48 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/15282a_9953606f475747d8a218a91574f46c01~mv2.jpeg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Kadisha Willock</dc:creator></item><item><title><![CDATA[More Views Do Not Always Mean More Students]]></title><description><![CDATA[In higher education marketing, it is easy to look at thousands of views, likes, and clicks and assume a campaign is successful.]]></description><link>https://www.notextbooktalk.com/post/more-views-do-not-always-mean-more-students</link><guid isPermaLink="false">ba773dfc-c0e7-46d3-ba98-1d3d0565255f</guid><pubDate>Thu, 17 Sep 2026 00:50:22 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/15282a_c5758b8c87d84f3dbb23762007db9e33~mv2.png/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Kadisha Willock</dc:creator></item></channel></rss>